6 winning brands that top the GLAMOUR Beauty Power List Awards 2023 for making a real difference
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These days, winning brands that truly deserve the accolade are ones that stand out in the beauty sphere because they make a difference and go the extra mile to enact real change.
With the spotlight on sustainability, many of us are adopting more mindful ways to shop – which includes seeking out brands that do more than just moisturise the skin or create on-trend makeup. According to Provenance’s Skin Deep Beauty 2022 Report, sustainability is important to 91% of British beauty consumers – of which 83% believe that the industry should be more transparent about the impact of products.
So, from vegan-friendly formulas to refillable containers, these winning brands stand out for their eco-friendly credentials and/or inclusive price points.
In order to filter out the best from the rest, we asked our panel of experts to nominate, then you to vote for your favourite vegan, organic, sustainable, breakthrough, affordable and refillable brands.
Without further ado, scroll down to reveal the standout brands that you rate for going above and beyond the rest, making them worthy winners in the GLAMOUR Beauty Power List Awards 2023…
Best vegan brand
Elf
More and more beauty brands have gone vegan in recent years. But our winning brand, Elf, has been waving the vegan flag since its launch in 2004. Delivering high-quality cosmetics that are affordable and accessible, Elf (which stands for eyes, lips and face) continues to be a firm favourite among beauty lovers, especially for its bestselling Putty Bronzer and Putty Blush.
Shortlist:
Best organic brand
Neal’s Yard Remedies
From apothecary to global beauty brand, Neal’s Yard Remedies became Britain’s first health and beauty company to use certified organic ingredients back in 1991. Long before organic became a buzzword, Neal’s Yard has been ethically sourcing herbs, botanicals and essential oils to curate some of our most loved products, including the iconic Melissa Hand Cream and our go-to skin saviour, Mother’s Balm.
Shortlist:
Best sustainable brand
Lush
The brand behind our much-loved bath bombs, Lush, began in 1995 with a clear mission of eliminating unnecessary waste and the need for preservatives in the beauty industry by offering fresh, handmade products wrapped up in recycled materials. Today, it is home to hundreds of products, many of which can be purchased without any packaging. Our go-tos? The Seanik Shampoo Bar and Dream Cream Body Lotion.
Shortlist:
Best breakthrough brand
Naturium
Let us introduce you to our award-winning breakthrough brand, Naturium. Modestly priced and seriously sleek, the results-driven skincare brand (which landed on UK soil in 2022) harnesses the power of natural botanicals and potent actives to create clinical-grade products for face and body. The Retinaldehyde Cream Serum is already a huge hit among skincare aficionados.
Shortlist:
Best affordable brand
CeraVe
A brand that needs no introduction, US-born CeraVe is world famous for its gentle yet effective formulas that were developed with dermatologists to protect the skin’s barrier from environmental stressors. Starring three essential ceramides, the purse-friendly products (that range from £7 to £23) restore moisture and strengthen skin.
Shortlist:
Best refillable brand
The Body Shop
Refillable beauty products may not be a catch-all solution, but they certainly help in reducing plastic waste. Winning this category is The Body Shop, which has rolled out refill stations across the country so shoppers can purchase an aluminium bottle that can be filled and refilled with the brand’s standout shower gels, hand washes and haircare. Clever!
Shortlist:
Photographer: Mateusz Sitek
Stylist: Michelle Duguid
Makeup: Marco Antonio
Hair: Craig Marsden
Manicure: Metta Francis
Models: Fallon Havanna @ Select London, Carmen Garitano @ PRM, Isabella Moore @ Milk Management
Beauty Director: Camilla Kay
Design Director: Dennis Lye
Visuals Director: Dalia Nassimi
